Yowza!

Hello Mike, it's Rufskin here. Our SPORT TOWEL. the SWEAT draped over some big guns. Ph: Rick Day

WORLDWIDE VIDEO LAUNCH

We hope you enjoy our first of many videos featuring our latest ad campaign photographed by Rick Day in NYC with models, Zeb Ringle and Steve Boyd from Soul Artist Management.

DOLFIN SIGHTING!

Our DOLF mesh running shorts sure fill out a guys frame nicely. Take a look at a recent Rick Day model below sporting our latest short.

Vintage Fridays! Rufskin Approved

Other than the denim jeans rising high on the waist, this image of men hanging out on the street is golden! Bring back the 70's!

Vintage Fridays! 2.0

This is an image from a few seasons ago of our silver RUNNER tights. We love the contour of these runners....

Rufskin's twist on an old ad from the 70's with our new LASSO leather wristband in leather.

Vintage Fridays plus Rufskin Approved!

The below images are both vintage and images we like. From cars to good ole real men, Rufskin collects archived images for all things retro and sexy!

Vintage Fridays! 2.0

We drummed even more images for Vintage Fridays. Below are the JOE jeans.

RUNNER tights.

THIAGO white jeans.

HANS terry cloth short shorts...

BRITESPORT

Try one of these styles from our newest sportswear collection, BRITESPORT. Not only do these styles fit snug and comfortable, they will also set you aside from the others in the gym....tastefully. Below is the MICHEL tank top. Above is the new TAG mesh cover up...interesting design, unique and breathable.

Her name is RIO and she dances on the sand.......want a looser fit? These puppies are great as cover ups and allows for more room and flexibility. Swimsuit, ROYCE bikini.

The PHIL running tights. Period.

APOLLO RUFSKIN. Try these hoodies with a neon green insert contrast.

From Russia with Love!

Meet Pavel Petel , Moscow native who Dj's in some of the best clubs in Russia seen here in a number of Rufskin favorites like the REDONDO one piece and leather JULIUS shoulder harness. Photographer credits to follow. photo: Sergey Rogov

Doing his DJ magic in the MIKA leather hat and MAX armband.

We are loving the NOLAN one piece and other leather accessories. Photo: Sergey Rogov

photo: Sergey Rogov

Monday and Summer Begins!

We bought this book by photographer David Arnot on Amazon and it just arrived in the mail today and besides featuring great looking guys, it also has a nice selection of our CALIFORNIA VINTAGE BRIEFS styled into the shoots. The book is called...simply, ONE.

Vintage Fridays BONUS!

From our Red Wall Series a few years back comes Mike in a vintage sunga and stretch t-shirt shot on location in Brazil. ph: Studio Rufskin

Re-visit

Love love love this image from Rick Day. The singlet is our REDONDO California Vintage Underwear.

Mr. Day and his models

Mondays are a great way to start the week with Rick Day photos. Below is model Michael wearing our DANA traveling pants.

...and not sure where this story originated from but it looks like it was photographed in Brazil. The sunga is our detachable bikini, the ROYCE.

i-Rufskin

From an athletic friend in Los Angeles comes our orange sunga, the MARK. Send us your phone pics wearing Rufskin and we will post it on our blog!

Brazilian Wednesdays

The RENATO engineer denim short as photographed by Studio Rufskin in Vitoria ES Brazil this past Spring. Our model is sporting the PARKER square cut swimsuit underneath. Can we go back please???

Saving PRIVATE Ryan

Our latest addition to our COMBAT underwear series is the PRIVATE jockstrap as seen on model Mike below.

Vintage Fridays 2.0

Just found this image on Matt and Cameron's Facebook page. This was photographed a few years ago and featured a muscle tee and striped sunga from Brazil. You can find more images at their online website here!

Vintage Fridays!

Here is the start of a series of images for our vintage Fridays posting. Below was a mesh brief we made in Brazil a few years back with our popular denim swim/brief on the posting below. Good times!

Spring is in the air!

Time to get your white jeans for Spring like these white THIAGO jeans as shown on a model by Rick Day.